Ensuring That Your Partnership IC's Unlock Their Full Potential Will Be The Path From Surviving To Thriving In 2023
The byproduct of SaaS companies transitioning to being Eco-led (vs being Sales-led) is a massive influx of partnership professionals in the workforce. This is particularly true at the IC level (>150k PMs/PAMs in SaaS alone) as partnership departments take on record revenue contribution expectations (up to 60-70%).
This begs
