PhD

PartnerHacker Daily #179: Machine vs. Ecosystem

Open and closed systems

In an open ecosystem, there are many paths to get to where you want to go. In a closed system, there is one path – basic inputs and outputs. It's the difference between a simple machine and a complex biological system.

An ecosystem has multiple paths, networks, and nodes connected in innumerable ways to grow the system as a whole. The interconnectedness emerges naturally as the structure of the ecosystem unfolds.

The old ways of doing business were based on automation and scalability. But the old ways eroded trust.

You have to start with trust. Trust has to emerge naturally from the bottom up. You can't force it from the top down.

When I think of all the big deals that I’ve made, they have to do with the relationships I’ve cultivated in my ecosystem – not cold outreach, no matter how creative.

Sustainable growth is based on trust and interdependence. Future businesses will grow by fostering nodes of trust in the ecosystem.


New partner pod episodes

Check out the latest podcast episodes from PartnerUp, Howdy, Partners!, and PartnerHacker.com Audio Articles.

Listen to the pod or read the transcript of PartnerUp #78. 
screenshot of spotify player: Justin Zimmerman sheds light on how you should approach and build your partnerships outreach strategy.
Justin Zimmerman sheds light on how you should approach and build your partnerships outreach strategy.
screenshot of spotify player: Aaron Howerton writes about how to get buy-in on partner led success.
Aaron Howerton writes about how to get buy-in on partner led success.

Happenings


Quote of the Day

"The PartnerUp method forces choice and says before you build any other partner function inside of your org, you have to become NUMBER ONE with the most important market leader in your category." – Jared Fuller, The PartnerHacker Handbook

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