Google Cloud CEO Thomas Kurian wants to take their strategy to the next level.
By attaching channel partners to every single customer engagement.
The nature of cloud is it’s a platform business. And in a platform business, you want to enable the partner ecosystem to deliver solutions to work with clients, to bring them to our cloud.
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Smart tech companies realize their products don't stand alone but are wrapped in services, connected to other products, and delivered through trusted partners and communities. (Some may call it an ecosystems approach.)
We think the message is pretty clear: Viewing this as a threat will hurt you. Embracing it as an opportunity will give you an edge.