PartnerHacker Daily #104: How Networks Evolve

Want a partnerships role?

Here's a tip from Isaac.

Read the post.

Networks evolve from distributed to centralized and back again

It seems the partnerships world is exploding into a vast and distributed ecosystem.

Then it will probably consolidate.

Then it will probably decentralize again.

At least that's the thesis put forth in this fascinating essay by Gordon Brander about whether and to what extent decentralization is an attainable goal.

He lays out how networks evolve in 5 phases:

  1. Random – Unstructured system which means random events occur.
  2. Growth — Innovation causes a major phase transition within the structure of the system (positive feedback loop = other innovations catalyzed).
  3. Consolidation — Growth rates saturate and the network becomes highly organized and optimized for efficiency. Hubs appear at critical points.
  4. Collapse — Random shock or new innovations demolish a keystone species, causing cascade failure within the highly structured network. The ecosystem then collapses into random structure.
  5. Repeat — The system slowly crawls back up the evolutionary ladder.

Then suggests that maybe instead of resisting or getting down about this cycle, we embrace and lean in to it.

Read the full article here.

In partnerships, this means looking for areas of weakness where one system collapse would affect others.

The goal isn't to try to stop system collapses, but to hedge against them. Collapse and rebirth are natural. The problem is that we build on top of things and create major points of weakness. If our systems aren't built with collapse in mind, we don't make them resilient.

Meme of the Day

Spread your connections

Share the PhD and bring more people to the partner party!

You've successfully subscribed to PartnerHacker
Great! Next, complete checkout to get full access to all premium content.
Error! Could not sign up. invalid link.
Welcome back! You've successfully signed in.
Error! Could not sign in. Please try again.
Success! Your account is fully activated, you now have access to all content.
Error! Stripe checkout failed.
Success! Your billing info is updated.
Error! Billing info update failed.